Some key things I took from this talk are....
The messenger matters, it can either shape or inhibit reception and understanding.
We’re not purely rational beings; information doesn't always induce understanding and in order to encourage understanding and change we need to make our message an inspiring vision, personalised and immediate,
Lastly, is it that we don't care? or simply that we can't fully comprehend?
The messenger matters, it can either shape or inhibit reception and understanding.
We’re not purely rational beings; information doesn't always induce understanding and in order to encourage understanding and change we need to make our message an inspiring vision, personalised and immediate,
Lastly, is it that we don't care? or simply that we can't fully comprehend?
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